Škoda and cycling, a commitment to safety

The Czech brand continues to work on improving the coexistence of vehicles and cyclists on the streets and highways through safety assistants and awareness campaigns.

Škoda-and-cycling-a-commitment-to-safety

Škoda is once again the protagonist of the Vuelta a España in 2021. Since 2011 the Czech brand has been an official partner of the Spanish cycling round, but their relationship goes back many, many years.

From its origin until today Škoda has not stopped working on improving the coexistence of vehicles and cyclists on the streets and highways, a commitment that has intensified in recent times, with the incorporation of safety assistants to its cars and awareness campaigns for drivers and cyclists.

The legacy of its founders

Vaclav Klement and Vaclav Laurin joined their professional paths thanks to the bicycle in 1895, when they opened a small workshop, of five employees in the Czech Republic (former Austro-Hungary) city of Mladá Boleslav. The business grew and in just one year they were already selling up to five models of the SLAVIA bicycle.

This success was followed by the motorcycle factory and sale, the automobile factory and the union with French owners that gave rise to the Pilsen-based giant Škoda. Since then, the Czech brand has continued with the legacy left by its founders: that of love and care for the world of pedals.

Škoda Enyaq, official vehicle of the Tour and La Vuelta

The Czech march entered professional cycling in 2004, becoming an official partner, official vehicle and sponsor of the Tour de France white jersey. In 2011, Škoda went one step further and also became an official partner of La Vuelta.

Since then their paths have not separated and today the 100% electric Škoda Enyaq is, in fact, the official vehicle of both cycling events and the car of its directors. An action that is part of the strategy in support of electric and sustainable mobility developed by the Czech giant.

With batteries of up to 500 kilometers of autonomy, the Škoda Enyaq is once again the protagonist in this Vuelta as it is the vehicle chosen to avoid pollution in a test that has nature very much in mind.This commitment to the environment is joined by that of Škoda with the safety of all. And it is that the Czech brand continues to work on improving the coexistence of vehicles and cyclists on the streets and highways through safety assistants and awareness campaigns for both parties.Thus, one of the most prominent features of the Škoda Enyaq is Front Assist. This safety system alerts to the risk of collision by applying the brakes to minimize the consequences and activates an emergency stop if a cyclist (or pedestrian) is going to get in the way of the car. In the same way, Blind Spot Detection helps the driver to change lanes safely.

Meanwhile, Škoda insists on raising awareness for drivers and cyclists with campaigns such as We Love Cycling: Traffic for Dummies, Under the 'Cabemos todos' umbrella, this initiative addresses risky behaviors and focuses on distracting situations from the people behind the wheel of the bicycle or the vehicle, allowing the development of better security measures.

In a context in which there has been a 48% increase in urban bicycle sales in 2020 according to AMBE, the work and commitment to coexistence on roads and streets is total. Because we all fit there too.

* This content offered by Škoda has been prepared by Diario AS.



Photos from as.com
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