Threat for PSG and Nike: Puma would sign Neymar

According to 'Diario do Peixe', the Brazilian will end 15 years of relationship with Nike this Tuesday to sign for Puma, which in just two years has been stepping on European football.


In just under two years, Puma has managed to dress all the City Football Group teams for 700 million euros, Manchester City, PSV Eindhoven, AC Milan, Valencia FC and renew with Borussia Dortmund. In addition, in Spain, for example, it is the LaLiga brand (the ball in our competition is Puma). The German firm has this summer redoubled its commitment to marketing with the possible signing of Neymar. According to Diario do Peixe, the PSG crack (the team wears Nike) will break his contractual relationship with the Nike brand on Tuesday, which has sponsored him since he was 13 years old, long before he became a professional.

Neymar no longer appeared in the latest advertising campaigns of the American brand During Neymar's heyday in Santos, Nike even supplied sports equipment for the club. The departure of the former Barça player will have a great impact on the business of the American company (which based its marketing on sponsoring teams from the main cities of the world: New York, London, Shanghai, Beijing, Los Angeles, Tokyo, Paris, Berlin, Mexico City, Seoul and Milan). PSG, for example, won a great contract thanks to the arrival of Neymar (currently the Parisian club receives around 70 million euros a year from Nike). But Nike is losing steam at least in Europe, from next year it will only have Barcelona, PSG, Inter (Italy), Chelsea (UK), Tottenham (UK) and Galatasaray (Turkey). The loss of Neymar will be a hard blow for PSG and Nike ...

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